Saturday, July 6, 2013

8 Steps to a certified site where visitors trusts

http://commerce.idaho.gov/assets/content/images/internet-marketing-strategy-traffic1.jpgWhen people search about something in the global search engines, because the Internet is one of the most important sources of information .. We must accelerate the visitors to your site to trust him and including Email information.
The trust of some people fell on the Internet for the information resides is the fact, there is certainly value in the creation of the Web site, which visitors can trust him .. But the important question how I do it and trusting visiting my website?
According to research conducted over a period of ten years, was conducted by the Center for the Digital Future (http://www.digitalcenter.org) .. Research indicates that the Internet watched a lot of people that it contains a lot of sources, but people put their confidence in the least dependent upon this information because it is not official .. Was supported these findings by research early center of American Express, has found that 73% of people use the internet to gather information, and Research Center Lira found that 48% of people use the Internet to find work related information is also supposed to 7% who use magazines.
When a visitor comes to the information of others supported it because it is not official, I have found the AT Kearney said workers took a long time trying to find information that cost organizations $ 750 billion per year!
But do not be afraid! Did not lose everything .. The Nielsen Net Ratings said that the content of the site useful and which will benefit people in their social and practical given great confidence to the site.
Average person does not visit more than 19 sites in the whole month in order to avoid overloading of information, they tend to rely on the sites that they can trust to help them.
So how do you make one of these sites?
How to put confidence in the heart of the visitor from your hand?
The answer is very simple, which is to make your site trustworthy .. Next are 8 which put you on the steps on the road to the site is supported.
1 - Always Include your contact details .. This includes e-mail, phone numbers, fax numbers, address .. Without these details, you'll look like as if the process of flying at night do not see where to fly, as well as for visiting your confidence and knows he can contact you to learn more and more!!
2 - Tell us who you are, and you must customize a page with a brief summary about you and the content of the site, and do not need to write a lot .. To allow visitors to be.
3 - Learn it and show it .. Must know your visitors that you learn to learn everything about the article, which put it within the content of your site, this usually means the inclusion of a few technical information or some other good news, which you'll learn expert serious visitors as if you .. And always check your facts before publishing .. If possible setter statistics and results for each subject, it attracts a lot of what is known visitor to this place it Views many like to be among the viewers.
4 - Include the results and certificates .. Must ensure that all the content of your site to gain the trust of the visitor For example, if your site for news or like e-marketing course for e-marketing and other .. Must develop to be an expert in this field, such as what I am talking about the field of e-marketing, having won extensive experience and study course and the help of some friends, experts, and after this judgment hard truth is not something easy and this is most important things you put my website e-marketing course with confidence has got friends are beginners in this field and are now of the giants of the Internet and have reliable sites.
- Avoid imitating the form of other sites .. This is one of the most important can be avoided, to avoid the form design and form other sites and tradition in general, even when it enters the visitor to your site impress its shape, which sees the first time knows it big and has a credibility as high as e-marketing course, for example, does not like him so much and I mean to make design Sci-Fi , of course not I must be a different and impressive .. , Do not repeat the same thing using different words which suggest the same meaning .. And must specify your point of view and make it quickly, do not underestimate intelligently your visitors  they trust you if I said it often enough!
7 - Avoid hard-sell web copy .. Again, do not underestimate the intelligence visitors. hard-sell web copy can be given the impression that you are more interested in selling more than business solutions and the benefit of all, while most want everything for free, because they can easily know what they're looking for unless there you have it there for others free of charge ..
8 - must when you talk in a topic contains must write as you talk about yourself to detail the task, and when you talk about the benefits that the subject you show you are interested in what is needed next visitor on your site to trust him .. And the benefits of talking is one of the best ways to connect customers.
We must take notice of each small by large details site to get a lot of confidence by the visitors so that they are one of the best sites, you should reach your site to visitors when he thinks in something that goes to your site this search in other locations, you should not take care of much of the site, only interested in something specific and do it to be the best.


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